Custom Search

12 January 2009

Internet And Business Online – The Act Of Interdependence

by: Scott Lindsay

The best role of business online is that of interdependency. We’ve all heard the old saying, “No man is an island.” When it comes to online business this is especially true.

If a business owner who takes their business into the online world determines they will be self reliant and never accept the help of anyone then that individual will not be in business long enough to change their minds.


It is accepted fact that the greatest tool for long-term exposure to your website is through Search Engine Optimization (SEO). Without it potential customers can’t find you. It is unreasonable to expect that you can adequately develop a website without optimizing your website for the best possible search engine ranking.

Search engines also place a high value on sites that have links placed on existing sites. These ‘backlinks’ demonstrate to search engines that others trust your site. By placing your link on their website these other businesses indicate a trust and recommendation for your site.

In effect the two strategies listed above rely exclusively on what others can do for you when it comes to your online business.

Shirley Temple once proclaimed in her movie Rebecca of Sunnybrook Farm, “I’m very self-reliant.” American westerns are filled with lines dealing with pulling yourself up by your bootstraps and holding down the fort. Many of us have grown up to believe if we want something done right we have to do it ourselves.

This thinking is in opposition to the rules associated with an online business.

The online world can only exist because people share. Individuals share technology, but the also share links, reviews, blogs, forums and a wide range of other marketing strategies that find a commingling of interdependency.

In online business you are as dependent on others as they may be on you. Unlike the word ‘dependent’, the term interdependent indicates a mutual dependency. In other words you are depending on others to help provide links back to your site while they are equally dependent on you (or others) for the success of their business.

Have you really taken a proactive approach to networking? It’s possible you are reading this today and you’ve never considered asking someone else to place a link to your site on his or her online business site.

It can feel awkward depending on others to achieve online success especially if you’ve been lead to believe reliance on others is also a sign of imposing on their otherwise brilliant generosity.

I suppose it could be a deep-seated sense of pride that makes it hard to consider the need to ask others for help. However, the truth is depending on others is really what has made the Internet possible. The growth of this online world is comprised of a link of computers, networks and servers that are connected in a way that provides the maximum benefit for all.

Building an online business can feel a bit like trying to build a house of cards. Without the ability to rely on the other ‘cards’ around you it is virtually impossible to build.

Interdependence. This is the essence of online business.

Read more........

08 January 2009

The in Depth Analysis of the Linux Certification

Certifications are slowly evolving as the life lines of those who are craving for better placements and job facilities at the global level. Due to these reasons, there has been a sudden bloom in the number of institutes which provide certifications like the Microsoft certification, the Cisco certs, the MCSE certification and the CCNP certification. Thus, it becomes, quite a herculean task for the professionals to choose for the best one.

But, this entire process of selection has been simplified by the important role which is being played by the TNS Institute, which has emerged as one of the Microsoft training institutes in India. The certification provided by TNS is important due to various reasons because they are reflections of the unbeatable qualities which have been inculcated in the professionals. At the same time, the entire IT service sector has witnessed tremendous growth, but at the same time, the employment opportunities are very limited and are available only for those who have the recognition and identification in this sector.


Over the past ten years, there has been a tremendous increase in the job advertisements which demand in depth knowledge and practice in Linux. The skills which are needed for the technical workman ship can be tested only through credibility which is provided by the professionals having Linux certification. Thus, the entire segregation of professionals, well conversant with the Linux skills has become the new trend in the IT market.

The Linux certification adds to the credibility of the professional and sharpens his technical acumen. At the same time, the certifications which are provided by the TNS institute are taken very seriously by the leading companies and organizations of the IT sector and thus, the professional is saved from unwanted hassles and groovy start-ups.

There are various kinds of Linux certification which are provided by the TNS institute, further adding to the specialization of the professionals in this domain. Some of the certifications are

· Vendor-neutral

· Entry level

But these certifications are not that credible, when taken into account, with the technical managers. For those, who are already working with the Linux systems, should better try for more complex certifications of Novel and Red Hat.

Just like the reliable and reputed Cisco certifications, even these certifications have a lot of market value and being endowed by TNS, adds more quality and prestige to them.

Read more........

How to Optimize Your Wan (wide Area Network)

So you're looking to optimize your WAN for your business and need to know what your options are. Upgrading your bandwidth to MPLS or Ethernet isn't necessarily the solution. Bandwidth utilization is the key for optimizing your WAN.

Packeteer, Riverbed and Juniper are WAN optimization systems that do an excellent job with latency, especially if CIFS WAN-unaware situations such as opening, copying and modifying files using Windows are the main problem.

To identify the delay, you need to find the path your IP packets take. A satellite connection versus a landline connection (such as earthbound wireless, land or underwater fibre) can be the source of the latency problem. Check with your service provider to get a service level agreement to guarantee the quality parameters you want concerning packet loss, delay and jitter.

It's very important to not buy or install any new network system before identifying existing delays.

Once the latency issue is identified, a valid solution for optimizing your WAN is to purchase a WAN-accelerator from a vendor that offers such a product. The amount of traffic your WAN uses will also determine which vendor you will choose for this product. For example, if your business uses such programs as Citrix and SAP, then a traffic-prioritizing WAN accelerator such as Packeteer or Ipanema would be the best solution. But if your business uses more file-oriented applications, your best option would be to purchase a data reduction accelerator like Riverbed, Juniper Citrix and Cisco. Riverbed is by far the best solution.

While optimization systems effect only TCP flows, latency issues with UDP flows (VoIP) can't be resolved since real-time traffic is naturally subject to delays. Citrix WANScaler, Cisco WAAS, Juniper, Riverbed and Expand as well as other vendors sell systems for optimizing generic TCP flows which would meet the needs of your business.

As a word of caution, all the vendors hide the effects of latency. WAN optimization solutions act like an invisible TCP proxy, simultaneously spoofing both the server's IP address to the client and the client's IP address to the server. The TCP ACK messages are sent locally, speeding up the delivery of the ACK message and avoiding latency effects. TCP connections and throughput are subject to latency when the ACK messages are returned.

Vendors also hide the effects of latency by utilizing the entire WAN bandwidth link for implementing selective ACKs and large initial flow control windows. Compression mechanisms, layer 7 optimizations (mostly CIFS file-sharing as well as HTTP-based compression), embedded QoS are used for artificially increasing bandwidth not in use. This is known as "WAN optimization".

Read more........

Will Fibre Channel Survive the Ethernet?

The tech industry is rife with examples of manufacturers cannibalizing profitable but aging technology in favor of new and improved systems. And while it’s too early to say whether Fibre Channel over Ethernet (FCoE) will put an end to native Fibre Channel hardware in the data center, there are a number of compelling reasons to think it could happen relatively quickly.

The heart of the matter is whether data center operators will still find value in discrete FC networks once they have the option of layering it onto the Ethernet. So while most pundits are busy trying to figure out whether FCoE is better or worse than iSCSI, I think an equally intriguing question is whether FCoE is better or worse than native FC.


Ultimately, that question won’t be answered until the FCoE standard is ratified and systems are being deployed in real-world environments. But it is possible to piece together some strong indications based on what we know of the standard so far and the initial devices that have made it off the production line.

Jay Kidd, chief marketing officer at NetApp, lays out the primary benefits of FCoE in a recent article on eWeek. He’s looking at major improvements in data center efficiency through the implementation of lossless 10 GbE fabrics, transparent storage management, lower capital and energy costs and increased application availability. And with new Ethernet extensions like Data Center Bridging (DCB) and Converged Enhanced Ethernet (CEE), FCoE will have access to logical pause capabilities and other traffic prioritization techniques.

In a number of ways, combining Fibre Channel and the Ethernet overcomes some of the deficiencies of both technologies, according to Joseph F. Kovar over at ChannelWeb. Native Fibre Channel performance lags 10 GbE in many respects, particularly as the industry preps for 40 and even 100 GbE. Fibre Channel also is limited to about six miles, after which you need an IP gateway to communicate with remote SANs.

Of course, if the idea of a unified fabric appeals to you, then Voltaire CEO Ronnie Kenneth wants you to consider both FC and Ethernet sitting on top of a 20 Gbps Infiniband network. He says the technology is ready to go today – no need to wait for standards committees to dot every i and cross every t. The company just came out with new lines of 10 GbE and FC storage gateway systems aimed at linking corporate LANs through the company’s director-class Infiniband switches.

Regardless of the risks to established product lines, virtually everyone with a stake in Fibre Channel is moving headlong into FCoE. Earlier this month, I asked Shaun Walsh, vice president of corporate marketing at Emulex, whether native Fibre Channel was in danger of fading away. This is what he said:

“The world doesn’t know yet. FCoE is new technology and we are a strong advocate for it, but the market place will ultimately decide. But you have to remember that this is not a NIC technology, it’s an HBA technology. FCoE will not be on every port in the data center. It will still be a premium service. The difference between a NIC and an HBA is how it deals with error handling, software management and storage management. The values of those things don’t change whether you’re on the Ethernet or native. We don’t expect the market to change radically, so there’s no reason to expect the current investment in Fibre Channel equipment won’t be valuable in the future because FCoE will be fully compatible with 8G and 16G Fibre Channel.”

In the short term, I can easily imagine mixed FC/Ethernet environments. But in the longer term, I still come back to the question, why would anyone want to invest in more Fibre Channel hardware when they can have all that and more on the Ethernet?

Read more........

You Can Use Website Designing Your Home Page

Do some research first –including your competitors – what works, what doesn’t work and try to structure your goals before you start designing your website? So if you are designing a website for a client and are confused by the terminology, you may want to bring it to their attention and help them rework the copy so ALL their customers understand it.

Similarly, thinking about the navigation, for more details visit to www.google-friendly-page.com how the site will work, and why users are coming to your site will give you greater insight to what you need to achieve when designing a new website. Follow these helpful steps in designing your Home Page to boost your website sell. In order to increase the search engine optimization
some new website designing needs to be done.

Conclusion Building and designing website is not as difficult as you think. I strongly believe that this can be easily achieved if website designers are able to follow very basic rules in designing their web sites. Overlapping layers – when designing your website, layers can be quite useful. Don't get too caught up in all the fancy graphics when it comes to designing a website. Not only are you selling your product or service, you’re marketing it, doing the accounting, paying the bills, answering the phones, designing and updating your website and preparing and sending out mail. Though I use FrontPage for designing my business website, I found Yahoo’s Site Builder tool easy to use and was able to design my writer’s website in just a few hours. In the same manner that color bears great significance in our daily lives, so too does color play an important if not crucial role when designing a website. Pick a Reputable Website Designing Company In order to get the best website redesign, it is

Important to make sure that you choose a reputable, well liked company. Designing the video jacket, website, figuring out how to market the video and get publicity all while trying to lose weight (hard enough to do when you're not stressed and food is your only vice). When designing your website, you need to ensure that it is compatible with other internet browsers, for more details visit to www.killer-mini-site.com or your website will appear with a messy layout. Color-blind browsers form a huge part of the global community and therefore should be taken into consideration when designing a website. Search engine optimization is the skill of designing or re-designing a website in order to improve the search engine ranking Of that website for certain relevant keywords. What I have mentioned above are just the “on-page” SEO factors that you must keep in mind while designing your website. Here’s a Fast Track Technique to make your job of designing and building a website a lot easier: All you really have to do is plan one page, your homepage, and then clone all your other 2nd and 3rd level pages.

Read more........

Develop a Good Style One of Most Important Things About Website Designing

Most of the Designing websites start by submitting their tutorials to let users know that their website has resources that can help them. Designing a site with the web standards will ensure the website backbone will not need to be redone any time soon, which reduces the amount of work on the site and the expenses of the site owner.

I've listed at least nine items that I feel you must know a little bit about before seriously embarking on designing a website. Well, driving high traffic to Website is very important, but what's even more important, is designing a website in that way which makes them stays longer. Let’s use a talent for website designing as an example.


For more results kindly simply put, designing an awesome content rich website is not enough. Check out these points to avoid any such happening with your website: •Web designing is a perfect combination of creativity & technical expertise and both are equally important. Develop a Good Style one of most important things about website designing in general is the overall appearance of the website. The website designing company which you choose to use will be able to do this for you, as this is something which they are very familiar with. Use fewer words to attract the audience and communicate a message: Designing a website is like telling a story.

Similarly, thinking about the navigation, for more details visit to www.instant-website-security.com how the site will work, and why users are coming to your site will give you greater insight to what you need to achieve when designing a new website. Use website templates if you don't have any designing flair. Conclusion Building and designing website is not as difficult as you think. The time and effort you spend on designing your website will be obvious to your visitors and will result in sales.

When designing your website, you need to ensure that it is compatible with other internet browsers, or your website will appear with a messy layout. Let’s talk about couple of important point I choose to discuss –Web Designing & Web hosting – Lets say you have chosen one of the best web designing company in your area to design & develop your website with the best of your knowledge and they have completed the website designing in couple of days now your website is ready to host on a server. For instance, if you are going to be designing your own websites, you will need an HTML editor and website design software. I am happy to say I have made a couple of friends through my articles, one Bipolar man overseas that might collaborate on designing a website with me, and another Bipolar girl in my own city who is going to become a cafĂ© latte coffee friend and someone to chat to on the phone. Don’t get too caught up in all the fancy graphics when it comes to designing a website. And you can find freelancers to take on just about any other non-administrative project you can think of -- designing your website, for more details visit to www.master-web-graphics.com writing a business plan, sending out press releases, you name it.

Well, driving high traffic to Website is very important, but what's even more important, is designing a website in that way which makes them stays longer. Graphic Tools for designing your own website online is also available. The website designing company which you choose to use will be able to do this for you, as this is something which they are very familiar with.

Read more........